CEO/President
Carl founded Freedom in 1999, along with his partners, following a successful career in sales and management at two of the world’s largest independent distributors of their time. Today, Carl has the benefit of 37 years as one of the industry’s top performers in sales and management, and two and half decades as CEO/President of Freedom. He believes in surrounding himself with excellence and experts in their field, as well as the simple philosophy of always putting the customer, the employee, and the company before profit. “The biggest perks of this job is all the people whose lives I get to be a part of, customer or employee. Suddenly realizing the person you’re talking with, you’ve been talking to since the early 1990’s, is a big deal! Says something. I take that very seriously. Having the benefit of taking part in a young employee’s journey towards success is more rewarding then any paycheck.
Chief Marketing Officer
One of the Founders of Freedom, Crystal started her career in Electronics Distribution in 1992 in Sales and Purchasing. Crystal plays many roles at Freedom, most importantly as our marketing expert. From Special Client Services and Customer, Public, & Employee relations, to promotional supplies and Branding, Crystal ensures everyone involved with Freedom’s success is left with a genuine and lasting impression. Crystal goes above and beyond to make certain our customers, employees, and business partners know they are part of the Freedom Family.
President of Sales
John joined Freedom in 2015 and has over 32 years of Electronic Distribution experience. He has a passion for customer partnerships and is an incisive change manager adept at overcoming inter- and intra-company barriers to roll-out strategic action plans and improve transparency. A team leader who combines demonstrated business aptitude with the verbal skill set to communicate goals and strategy clearly and effectively to shareholders at all levels of the organization.
VP of Sales
Director Of Quality
John is the Director of Quality overseeing Freedom’s Quality Management Systems and maintaining our position at the forefront of best industry practices. He aligns Freedom’s high-quality, and customer first focus processes with our customer’s requirements including regulatory compliance. John has 20 years of Quality Management experience in electronics distribution and medical devices manufacturing, and is key in fostering our pursuit of excellence and the highest levels of customer satisfaction. Past quality successes include the Manufacturers Association of Florida Manufacturer of the Year Award and the SBA National Exporter of the Year Award.
VP of Finance
Andrew joined Freedom in 2024, bringing 20 years of financial leadership experience across diverse industries. He has extensive expertise in streamlining operational processes, implementing internal controls, and introducing new financial process software’s. Andrew believes that ‘the accounting department’s customers include both internal team members and external clients.’ He is a licensed Certified Public Accountant in the state of Florida.
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